As a managing partner and chief strategy officer for Right Source, Mike Sweeney is responsible for all content marketing initiatives, including growing the company’s content marketing practice, guiding client content marketing strategy, and recruiting and growing a team of modern marketers.
Mike is an accomplished marketing strategist with nearly 20 years of experience leading in-house marketing teams and serving as a consultant to a variety of organizations in industries such as software/technology, professional services, media/entertainment, and telecommunications. Prior to co-founding Right Source, Mike served as the director of marketing and public relations at Angel.com, a subsidiary of MicroStrategy, one of the largest software companies in the Washington, D.C. area. Before joining Angel.com, Mike was the director of marketing and public relations for Sandbox.com, one of the leaders in the online gaming space that was eventually acquired by NBC Universal. Mike has also served as an adjunct professor at Georgetown University, teaching young professionals and C-suite executives how to use digital marketing to fuel business growth.
Mike received a bachelor’s degree in business administration with a major in marketing from the University of Notre Dame. His love of all things Notre Dame is matched only by his love of all things New Jersey, where he grew up.
Fun fact: Mike was thrown into the content marketing fire very early in career when, in 5th grade, he interviewed actress Alyssa Milano in front of his entire elementary school.
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