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Today, too many marketers are giving marketing a bad name. To get back to the core of marketing, we must get away from these bad marketing practices. read more
How do you know if you’re using your marketing technology tools to their full capabilities? Learn how to maximize your return on your MarTech investment. read more
Reporting on your marketing efforts can be challenging. Here are 7 simple ways to show ROI and get the most out of reporting. read more
In our busy, media-saturated lives, many consumers don’t have a lot of time. Shorter, snackable content is a quick and easy way to grab attention. read more
Writing paid media ads requires a different kind of writing than some more traditional content types. Here’s what you need to change. read more
Maybe it’s just the post-Halloween sugar rush, but at Right Source Marketing, we’re starting to see a connection between trick-or-treating and marketing. read more