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After a review of the PSA Insurance and Financial Services current website and additional content assets, Right Source created an overall content strategy that included a redesigned website and blog. These components were integrated with the company’s CRM, Salesforce.com, and the marketing automation platform, Marketo.
“A lot of people can build you a site and blog, but few can understand the content strategy, marketing automation, and CRM pieces. Right Source was a perfect fit for what we needed.”JUSTIN HOFFMAN, Chief Marketing OfficerPSA Insurance & Financial Services