Based on metrics like pageviews, time on page, social media sharing, and audience engagement, the Right Source Marketing team compiled your favorite Marketing Trenches blog posts from 2012.
These are the posts—published in the last 12 months—that made you laugh, cringe, scream, scratch your head, and even pick up the phone and call the author.
Read the ones you missed and re-read the ones you liked – hopefully these will provide some inspiration as we head into 2013!
The 2012 Top 10
12 Questions That Should Guide Your Content Marketing Plan
RIP SEO, Broadcast, Email, PR And…Wait What?
Seven Key Questions Marketing Consultants Must Ask Their Clients
5 Stupid Things Smart Marketers Do
The 7 Not-So-Obvious Benefits of Content Marketing
Who Should Lead Your Content Marketing Program?
When It Comes to Content Marketing, If You Fail to Plan, Plan to Fail
Web Analytics: How to Handle Direct Traffic, Not Provided, Dark Social and Do Not Track
Content Marketing: The Turning Point for the Sales & Marketing Relationship
Oldies but Goodies
We couldn’t help but reach back into the vault and also identify five posts from 2011 (even earlier in certain cases) that continue to resonate with our readers. While the actual information in these posts may be outdated, clearly the message remains on point!
Startup Marketing: 10 Things to Do in Your First 90 Days
Who Are You? The 5 Key Components of a Core Messaging Document
Don’t Let the Social Media Tail Wag the Content Marketing Dog
What Makes a Good Blog Post: 10 Tips for Corporate Bloggers
Everyone Has a Plan Until They Get Punched in the Mouth
Happy New Year to all of you from the Right Source Marketing team, and thank you for continuing to read and share our insights!