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To stand out in today’s crowded marketplace, your organization needs a documented healthcare content strategy. According to the Content Marketing Institute, while 73 percent of technology marketers say they have a content strategy, only 40 percent have actually documented it. Of course, creating a solid healthcare content marketing plan can be intimidating because it requires […] read more
Learn how Right Source helped MAPMG create and distribute health education content that kept its community informed while also showing the expertise and clinical excellence provided by its physicians. read more
Healthcare marketers: For high quality content, you need content strategists immersed in the healthcare industry. Learn the top benefits of this approach. read more
2023 has arrived. Now is the time to set the stage for what promises to be another interesting year amidst the threat of a looming recession. In this month’s news roundup, we’re sharing expert predictions for digital health funding after last year’s bout of economic uncertainty, the top trends that healthcare execs are keeping in […] read more
We’re nearing the final days of 2022! Before you close your computer and start celebrating the countdown to 2023, check out these top trends and recent developments in digital marketing and healthcare. Plus, learn how to find and influence more healthcare technology buyers. Digital Marketing Trends to Watch in 2023 During an Unpredictable Economy Forbes […] read more