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Clear ROI examples from B2C, B2B and nonprofit uses of social media including brands such as Burger King, Dell, Genius.com, Intuit, Susan G Komen for the Cure read more
Explore the differences between advertisers and marketers. read more
It’s incredibly important to have a social media strategy that encompasses all the places you should be, just don’t neglect our old friend the blog. read more
5 tips that will help you begin building your 2010 interactive marketing plan. read more
Biggest Website Mistake - You Mean I Need to Put Gas in This Thing? Make sure to plan and budget for web marketing before you start redesigning your website read more
Describes which B2B lead generation metrics are important, and how to build a B2B lead generation financial model. read more